EDEKA – MAKING SUGAR HISTORY
Our task was to create awareness that the German supermarket chain Edeka has been reducing sugar in over 150 products.
To do this, we are making sugar history. In collaboration with a well-known artist, Edeka re-creates historical sculptures out of all the sugar that is now history in Edeka products.
Alexandra Floresmeyer, AD
Elissa Gonzalez, CW
Arendse Rohland, CW
Sebastian Schnell, Jung Von Matt
Anna Lichnog, Jung Von Matt